Palmer, MA.- March 21, 2016- Sanderson MacLeod, Inc. of Palmer, MA announced today that it has begun post production work on a new series of educational videos geared toward the cosmetic, medical, gun care and general cleaning markets. The custom vignettes were filmed on location at Sanderson’s Massachusetts manufacturing plant and focus heavily on prototype development processes, LEAN manufacturing fundamentals, consumer testing programs and much more.
Additionally, Sanderson’s recently opened Brush Innovation Center (BIC) is spotlighted for the first time. A key feature of the BIC segment will include an up close look at the proprietary equipment, software and innovation processes utilized by the world’s leading companies when designing their products.
“We’ve utilized video as a market communication tool for more than five years,” said Jim Deforest, Sanderson MacLeod’s Sales and Marketing Engineer. “Almost without fail, when clients come and work with us for the first time, they’re blown away with how we help solve problems, reduce costs and innovate like never before. Short of being here personally, the new videos are the best way to see how Sanderson’s dedicated team can help reach an organization’s goals…whatever they may be”.
Sanderson MacLeod’s new video series will be launched sequentially beginning in mid-April.